INTRODUCING, COACH Deion

Born and raised in the basketball-rich State of Georgia, USA. Coach Deion brings a wealth of playing and coaching experience, along with a deep passion for developing young athletes both on and off the court.

Having competed at the University of West Georgia and in the Australian Basketball Association, Coach Deion understands the dedication, discipline, and teamwork required to succeed in basketball. His transition into coaching was driven by a desire to give back to the game and help the next generation of athletes reach their full potential.

Throughout his coaching career, Coach Deion has worked with players of various ages and skill levels, focusing not only on basketball fundamentals and game IQ but also on character development, leadership, and confidence.

Deion Sims, Operations Manager

“I believe that sport is a powerful vehicle for teaching life skills that extend far beyond the basketball court. My vision is to help build genuine USA basketball pathways that inspire athletes to dream bigger, work harder, and pursue opportunities beyond their local communities. ”